Hello, I'm Fasna K.F

I am a passionate Digital Marketer with a bachelor of technology degree in Electronics and communication Engineering.

After competing B.Tech, I realized my real interest lies in understanding customer behavior — what makes someone click, engage, or buy online. That curiosity pushed me to switch to digital marketing, where I can combine analytical thinking with creative strategy. Marketing, for me, is more than numbers — it’s about connecting people and ideas. I help brands grow their online presence through smart, strategic digital marketing. As a digital marketer with experience in SEO, SEM, SMM, and CRM. I enjoy analyzing data, understanding user behavior, and creating strategies that yield measurable results. I like finding creative ways to help businesses grow online. I create impact with SEO that boosts visibility, SEM that drives traffic, and SMM that builds real engagement. 

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About Me

My Skills and Achievements

I’m a passionate Digital Marketer dedicated to helping brands connect, grow, and stand out online.I’ve managed digital campaigns that boosted brand awareness, increased lead generation, and improved conversion rates.

SEO
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Website Design
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SMM
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SEM
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E-Mail Marketing
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Customer Relationship Management
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Digital Marketing Intern Certificate(INMAKES)

Certification specialized in digital marketing practices

Google Ads Certifications

Certification demonstrating expertise in Google Ads

Hubspot and Semrush Certification

Certification covering digital marketing skills and tools.Certification focusing on search engine optimization strategies

Culitivate AI Mastery

An engaging hands-on coding course focused on AI techniques and their practical applications

Digital Marketing training from PPDC

Training program covering various aspects of digital marketing

Artificial Intelligence Essentials-Keral Infrastructure and Technology For Education(KITE)

.Essential concepts and applications of Artificial Intelligence

Project Completed
1
Year of Experience
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Certifications
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Website Developed
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My Projects

Developed Ozella, a luxury fashion website designed to enhance brand appeal, drive engagement, and elevate the premium online shopping experience. The website was designed to reflect elegance, sophistication, and timeless style — offering users a seamless and luxurious shopping experience.
I also contributed to enhancing the brand’s digital identity through optimized product pages, engaging content, and strategic design flow that highlights the exclusivity of each collection.

Created and managed a Facebook Page for a fashion brand and designed ad campaigns through Meta Business Suite for Facebook and Instagram (posts, reels, and stories) using different objectives such as brand awareness, lead generation, and sales.


Conducted detailed keyword research using Google Keyword Planner to identify high-performing and relevant keywords for
different campaign objectives. Created and structured multiple Google Ads campaigns, including search and display ads, and targeting to improve reach and engagement.

Designed and executed an email marketing campaign using Mailchimp to send bulk emails to targeted audiences. Collected customer emails through a website pop-up form to build the mailing list and improve engagement. Utilized Apollo.io for finding and managing verified email contacts, enabling better segmentation and personalization. Focused on creating visually appealing email templates, optimizing subject lines, and analyzing campaign performance metrics to enhance results. 

Explored HubSpot CRM to understand how businesses manage and organize customer relationships. Focused on understanding the workflow of adding and managing contacts using automation tools for marketing and customer support.

CERTIFICATIONS

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